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Social Media Week Vancouver Beer and FAQ

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Social Media Week, what does it look like???

Social Media Week, what does it look like???


Hello and welcome to the liveblog of the Social Media Week Vancouver Beer and FAQ at Ceili’s. The hashtag, for you twitterfanatics, is: #smwvan

ANNOUNCEMENT: AJ Caridi report to the principal’s office…AJ Caridi report to the principal’s office.

I guess Shane is feeling his oats today: the ones in the beer.

Shane is speaking on the very beginnings of Socialized! We were having a beer in December and AJ asked me why I hadn’t started a social media agency yet, and I said because I hadn’t found the right partner, and now here we are. We want to talk today about what Social Media is all about, and Social Media Week, and profile the people in the community who are doing it really, really well. A full week of social media events [not 4 days like he said]. Shane apologizes for getting it wrong, admits he’s doing a lot of that lately.

AJ is going to give the global perspective, then Shane will explain how to get involved.

AJ: It’s been around almost 4 years, started in NYC. Last February it was in 9 cities, this year 12 or 13. Nokia is a major sponsor, Mashable as well. I’m not necessarily a social guy or speaker, but it’s about celebrating Vancouver, what you do and love. I thought we had to bring this here, there is no better city to make this work. So many great things going on and it’s gonna be an absolute kickass party.

There’s a lot we have going on, and PLEASE get involved. This isn’t about me and Shane; it’s about you, all of you. Just let us know.

Shane:

A quick run-down. Feel free to interrupt otherwise I’ll just keep talking. It’s about sharing best practices and celebrating successes across multiple industries. I see a lot of people who really GET social, whether it’s Strutta or Invoke or John in the valley. We want to pull people in from the Arts sector, Government, everywhere, sharing practices and connecting people, as opposed to working in a vaccuum. It’s 30 odd events. Doing this concurrently with 12 other cities I saw as a really really valuable way to show off Vancouver. We’re already known somewhat, but we’re just not American enough about it. We don’t toot our own horns enough. We want to supply a global springboard.

To help:

we want every event to be free to attend. There’s not a bar that excludes people. Everyone has access. There will be a couple of paid events if there are trade associations, etc, but other than that it’s free access, sharing across multiple industries.

  1. Can you help us find a venue? For any and or all kinds of events.
  2. We need people who can share their knowledge as a speaker/panelist etc. We are thinking of a social media lab for beginners, working through challenges.
  3. Organizational/admin assistance
  4. Sponsorship. We have some lined up, but we want to get more, to make sure 20-30 events are free.
  5. Logistics help! HELP!

We first reached out to put ppl on a board of advisors. People with lots of reach or event experience, etc. Essential skills. Some of them are heavy social users, some are not, but they’re connected in the right places, like to wallets!

@SMWVan is our Twitter account.

Let’s open this up to questions:

Are events going to be downtown? If someone is out in Maple Ridge or wherever, we will make it a sanctioned social media event, if it’s appropriate. That said, you’d be competing with this awesome stuff which is happening downtown. I just think logistically, walking distance from a central point downtown will make it a lot easier for people. But if it did make sense out of town, we’d support that.

What is the size expected? Well, it’s just relative to the size of the city. NYC has thirteen million people. B ut this is a venue-size question, really. Shane says it’s not a stretch to expect a couple of hundred people at some of these events. I don’t think we’re looking for 20-person classrooms.

What we thought we’d do (it’s a work in progress) that we’d organize events in a logical sequence, organized around summits, eg Social Good Summit for three hours. Speakers, panels, etc speaking on those topics. There will be an Agency Summit as well. That’s the kind of thing we can get some sponsors on board for. Enterprise 2.0 will be another track, for about how B2B is becoming social. And a Social Media 101 Summit to help beginners get started. And an SME Summit. Real Estate Tech Summit as well. And a CaseCamp, for business case studies.
And don’t forget, there will be parties!

If you run a Meetup and you want to place your Meetup on that week, we can incorporate it. We’re happy to help with that.

http://Socialmediaweek.org/vancouver is the blog. And there is also http://facebook.com/socialmediaweekvancouver

Are those cities who did it in February doing it again in September? They mostly alternate, but some cities are doing both.

Were there any really noteworthy events from other cities? Well, the Mashable event in New York was pretty massive. Toronto didn’t quite take off the way it was expected to. AJ says “Well, it was TORONTO, duh” basically, which gets the biggest laugh of the night. When you throw a social media week in New York, you’re up against so much going on! In Vancouver, we’re gonna register on a lot of people’s radars. A LOT.

Kemp suggests something less formal, eg a station rather than a lecture hall, location based, QR code scavenger hunt, etc (like Social Media Club did last year). Shane says it looks right now like we’ve got too much on the list, and we’ll probably end up merging some, and a gameification and an app WILL happen.

Hot Tamale has a party app which they connected to everyone’s Facebook and you could see who’s the biggest eater, who has been to the most parties, etc. Maybe SMW should approach them, since they’ve already got the app.

Question on how to mobilize bloggers and content. Shane says he’d love to see everyone contribute great Vancouver tips, strategies, etc, so we can put them on the blog and also from your own platform/blog/whatever.

And there will also smaller, special interest group events.

Things can be completely out of the box and unconventional. IN the next couple of weeks we’ll announce a partner for streaming video. We’ll broadcast everything, good bad or ugly.

AJ says “we know ALL ABOUT the in-kind”.


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